At JSX, we're not just a lifestyle carrier we're a lifestyle employer. Here, entrepreneurship meets determination, and excellence is our standard. We believe that the journey is just as important as the destination, and every day, we strive to create a Joyful, Simple eXperience for our Customers. Join us, and find your runway to growth, innovation, and success.
About the Role:
As the Manager of Digital Experience & UX/UI, you will shape how Customers experience JSX online—from first search to final touchdown. You'll own the end-to-end digital journey across the website, mobile app, and inflight digital experience, delivering premium UX/UI that reflects our brand and drives meaningful business results. This role blends strategic design, CRO leadership, and data-driven decision-making to elevate brand perception, increase conversions, and grow loyalty through Club JSX.
This is an on-site position based at JSX Headquarters in Dallas, TX
JSX is unable to provide current or future employment-based visa sponsorship (e.g., H-1B, TN, or similar). This position requires that applicants be legally authorized to work in the United States on a full-time basis.
A Day in the Life:
You'll be…
Owning the digital customer journey across web and app to ensure a premium, consistent, and on-brand UX/UI experience.
Building and managing a conversion rate optimization (CRO) program with clear hypotheses, a structured testing roadmap, and measurable outcomes.
Developing and maintaining a measurement framework that aligns KPIs across the marketing and sales funnel, from consideration and conversion to loyalty and repeat engagement.
Integrating Club JSX loyalty goals into digital experiences to drive enrollment, retention, and increased engagement.
Enhancing discoverability through SEO best practices and emerging AI-driven search platforms.
Running A/B and multivariate tests to fuel a test-and-learn culture and incremental performance gains.
Collaborating closely with Product, IT, Marketing, and Customer Experience teams to deliver high-quality digital enhancements aligned with business goals.
Monitoring analytics to uncover insights, identify friction points, and provide actionable recommendations for optimization.
Managing digital vendors and partners supporting website, app, or CRO programs.
Advancing personalization and omnichannel experiences across Club JSX, email, push notifications, and marketing campaigns.
Reporting on business outcomes tied to digital initiatives, including incremental bookings, loyalty growth, ancillary revenue, and customer sentiment (NPS/CSAT).
Why You'll Love This Role:
Be Part of a Team That Values You: Join a tight-knit Crew committed to excellence and mutual support.
No Two Days Are the Same: You'll engage in a dynamic mix of strategy, testing, design oversight, and cross-functional collaboration.
Make a Meaningful Impact: Your work directly shapes Customer perception and business growth.
Opportunities to Grow: Gain exposure to digital innovation, product development, data science, brand strategy, and loyalty.
What Makes a Successful Digital Experience Manager?
We're looking for someone who is:
Approachable: Creates an environment where partners feel comfortable sharing ideas and feedback.
Customer-Focused: Obsessed with delivering intuitive and delightful digital experiences.
Collaborative: Works seamlessly with Product, IT, Marketing, Creative, and external vendors.
Organized: Balances multiple agile workstreams, optimizes digital roadmaps, and keeps priorities moving.
Proactive: Anticipates user needs, identifies opportunities for improvement, and champions innovation.
Entrepreneurial: Thinks creatively and strategically, driving continuous improvement across digital touchpoints.
Required Experience:
5+ years of experience in digital marketing, UX/UI, or leading CRO initiatives with measurable business impact (e.g., increased conversions, improved engagement, reduced friction).
Proficiency with CMS platforms, GA4, testing tools (A/B & multivariate), and UX research methods.
Strong Business Acumen.
Experience building or managing a structured CRO program (e.g., A/B tests, multivariate tests, experiment roadmaps).
Proven ability to define and track digital KPIs across the funnel—impressions, CTR, conversion, retention, and loyalty metrics.
JSX is unable to provide current or future employment-based visa sponsorship (e.g., H-1B, TN, or similar). This position requires that applicants be legally authorized to work in the United States on a full-time basis.
Preferred Experience:
Familiarity with SEO and emerging AI discoverability strategies.
Understanding of HTML/CSS/JavaScript for effective collaboration with developers.
Experience in personalization and omnichannel experience design.
Skill, Licenses, & Certifications:
Strong visual design sensibility and ability to uphold brand standards.
Excellent project management and cross-functional communication skills.
Pay & Perks:
Compensation is between $95,000 to $105,000 annually. This was established after performing market research and is aligned with our approach to compensation.
Health Benefits: New Crewmember's become eligible for coverage on the 1st of the month following the start date, with medical plans beginning at just $110/month. 100% employer paid dental & vision, plus up to $2,100 annually for HSA contribution. Short-term and long-term disability coverage at no cost.
Travel Benefits: Enjoy free non-revenue standby travel on JSX, plus deeply discounted standby travel other major domestic & international airlines for you and your qualifying immediate family.
401(k) match: 50% of your first 8%
Generous PTO: Take time to recharge with our flexible PTO plan.
Additional Information:
May perform other responsibilities as assigned. Responsibilities and duties may change when circumstances dictate (emergencies, changes in workload, rush jobs, technical developments, etc).
JSX seeks to provide equality of opportunity in all aspects of employment, as well as to ensure that all personnel activities, such as the recruitment, selection, training, compensation, benefits, discipline, promotion, transfer, layoff and termination processes remain free of illegal discrimination and harassment based upon race, color, religion, sex, sexual orientation, gender identity, and national origin.
Ready to soar with us? Join JSX, where every day is a chance to be part of something eXtraordinary!
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
PI279839973
Job ID: 81220352
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Median Salary
Net Salary per month
$4,818
Cost of Living Index
70/100
70
Median Apartment Rent in City Center
(1-3 Bedroom)
$1,661
-
$3,479
$2,570
Safety Index
48/100
48
Utilities
Basic
(Electricity, heating, cooling, water, garbage for 915 sq ft apartment)
$150
-
$350
$217
High-Speed Internet
$50
-
$100
$70
Transportation
Gasoline
(1 gallon)
$3.03
Taxi Ride
(1 mile)
$2.80
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