Description

KPRC 2 is looking for a creative, driven, and entrepreneurial Membership Program Manager to help build the next generation of local TV engagement. This person will design, launch, and grow a membership program that benefits our advertising clients while offering exclusive, high-value experiences and content for our most loyal viewers.

This is an exciting opportunity for a self-starter who's passionate about audience development, community connection, and redefining how local media serves its market.

Key Responsibilities

• Develop and launch a paid membership program that drives recurring revenue and audience loyalty.
• Collaborate closely with the sales team and our local lifestyle show to create benefits and experiences that appeal to both viewers and advertisers.
• Identify and package exclusive content, offers, and access that make membership valuable to paying users.
• Work with marketing and creative teams to promote membership sign-ups across digital, social, and broadcast platforms.
• Manage the membership database, monitor analytics, and use data to optimize growth and retention.
• Coordinate with the newsroom, sales, and promotions to align member experiences with station events and initiatives.
• Serve as the internal point person for all membership-related questions, benefits, and renewals.

Qualifications

• Proven experience managing or growing membership, subscription, or loyalty programs.
• Strong understanding of digital marketing, customer retention strategies, and analytics.
• Excellent organizational and project management skills; comfortable balancing multiple priorities.
• Confident communicator who can work collaboratively across departments and pitch creative ideas.
• A self-starter who thrives on building new initiatives from the ground up.
• Bachelor's degree in marketing, communications, journalism, or related field preferred.
• Experience in media, entertainment, or digital content businesses a plus.

Why This Role Matters

This position is a chance to help shape thefuture of local television - creating a model where audiences become active supporters and participants in our content ecosystem. You'll have the creative freedom to build something new, supported by the resources of an award-winning Graham Media Group station.

Location: KPRC 2

8181 Southwest Freeway, Houston, Texas 77074

To apply: Please submit your updated resume and application to:

Sean McLaughlin, VP/General Manager

Smclaughlin@kprc.com

Click HERE to download and complete employment application.

Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications, and reference checks. You must hold a valid driver's license and be insurable under Texas Law.

No Phone Calls Please

KPRC 2 is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, KPRC 2 will comply with applicable state and local laws prohibiting employment discrimination.