Description
Overview
We are seeking a creative, detail-oriented Junior Digital Content & Social Coordinator to support content creation, social channel management, and digital engagement for a diverse portfolio of clients. This role blends graphic design, video/reel editing, copywriting, community management, and performance tracking.
The ideal candidate is passionate about social media, stays ahead of trends, and brings a strong understanding of how to create content that resonates with target audiences across platforms like LinkedIn, Instagram, Facebook, X, YouTube, and TikTok. Experience with paid social media advertising is a nice-to-have but not required.
This position supports senior strategists and account managers and plays a key role in delivering day-to-day social execution for multiple brands.
Key Responsibilities
Content Creation
Design graphics, carousels, animated assets, and templates optimized for each social channel.
Produce short-form videos and reels using mobile editing tools or Adobe Creative Cloud/Canva.
Write compelling, on-brand social copy tailored to platform best practices.
Repurpose content into multiple formats (e.g., posts → reels → stories → LinkedIn carousel).
Social Media Management
Manage and schedule content across client accounts using approved tools (Meta Business Suite, Hootsuite, etc.).
Monitor channels daily for engagement, comments, and audience interaction.
Maintain posting calendars and ensure consistent delivery of content.
Audience & Trend Insight
Stay up to date on social media trends, algorithm shifts, and emerging tools.
Provide recommendations for content types, posting strategies, and target audience opportunities.
Assist in developing strategies to grow reach, engagement, and follower communities.
Performance & Reporting
Track KPIs across platforms (reach, engagement, impressions, clicks, conversions).
Build monthly performance reports and synthesize insights for internal teams and clients.
Identify content that is over- or under-performing and make recommendations for optimization.
Collaboration & Support
Work closely with senior strategists, designers, and account managers on campaigns.
Contribute ideas during brainstorming, planning sessions, and creative development.
Maintain a strong understanding of each client's brand, tone, positioning, and audience.
Requirements
Qualifications
0–2 years of professional experience in social media, digital marketing, or content creation (internships welcome).
Proficiency with Canva; familiarity with Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects) is a plus.
Experience editing short-form video (Reels, TikToks, Shorts).
Strong writing and storytelling skills across platforms.
Basic understanding of social KPIs, analytics dashboards, and reporting.
Comfortable juggling multiple client accounts and shifting priorities.
Self-starter with curiosity, creativity, and a willingness to learn and iterate.
Key Skills
Graphic design & visual layout
Short-form video production
Social copywriting
Social media strategy basics
Platform expertise (LinkedIn, Instagram, Facebook, X, TikTok, YouTube)
Analytics & KPI tracking
Trend monitoring
Community management
Organization & project coordination
