Company Profile

Job ResponsibilitiesOversee and execute the scheduling, production and implementation of all digital/mobile campaigns in ad server (DFP/GAM) to ensure timely, accurate implementation, as well as full delivery. Coordinate the development of online advertisements, including overseeing the creative design and content development, that meet the marketing/business objectives of clients, furthering clients' brand strategy, and promoting successful campaigns. Manage client projects from implementation ...

Job ResponsibilitiesDevelop, implement, and oversee the digital sales strategy to meet or exceed revenue targets. Partner with the sales team to create compelling client presentations and proposals that highlight digital solutions. Manage and grow relationships with local and regional businesses, agencies, and advertisers. Provide training, coaching, and mentorship to account executives to enhance their digital sales skills and product knowledge. Monitor campaign performance, optimize results, ...

Job ResponsibilitiesPlan, execute, and optimize paid media campaigns across various channels including Google Ads, Meta Ads Manager, and programmatic DMP/DSP platforms. Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization. Manage budgets effectively, allocate resources efficiently, and ensure campaigns are meeting goals. Works directly with sales and strategy teams in production of digital campaigns. May work directly with ...

Job ResponsibilitiesDemonstrate sound editorial judgment, including an understanding of institutional journalistic guidelines on ethics, tone and subject matter and a passion to bring good storytelling to digital and broadcast audiences. Find or create appropriate story images from approved and free-to-use sources Ensure all content is optimized for social; work closely with the editorial staff on best practices for online readership and engagement. Plan and send email newsletters, push ...

Job ResponsibilitiesManage client onboarding from start to finish, ensuring implementation is well-organized and aligned with client expectations. Serve as an advisor to clients, utilizing 2060 Digital resources, best practices, and tools. Efficiently manage and oversee multiple client onboarding projects concurrently. Develop agendas, manage and lead external client meetings, such as kick-offs, and participate in reporting sessions. Collaborate with clients to ensure proper access and ...

Job ResponsibilitiesDevelop and implement integrated sales strategies across broadcast, digital, and social platforms. Identify new revenue opportunities through audience insights, market trends, and category analysis. Develop an educational plan to create Subject Matter Experts in the sales leadership team as well as account executives. Create and maintain sales playbooks, product guides, and best practices documentation. Align promotional opportunities with sales goals to maximize advertiser ...

Job ResponsibilitiesMeet budgets on a monthly/yearly basis Consistently meeting with current and prospective partners on a daily basis... in person and virtually Establish, in coordination with station management, specific sales goals and determine course of action required to successfully achieve potential and meet established objectives. Effective Communication internally and externally Understanding of digital marketing solutions Ability to effectively tell stories as part of sales ...

Job ResponsibilitiesContent Creation & PublishingWrite, edit, and publish news stories for web and mobile platforms. Produce multimedia content including video clips, graphics, and interactive elements. Ensure all content meets journalistic standards for accuracy, fairness, and clarity. Social Media StrategyManage and grow the station's presence on platforms like Facebook, Twitter, Instagram, and YouTube. Develop and execute social media campaigns to promote news coverage and special features. ...

Job ResponsibilitiesCreate leads and present digital strategies to clients Research and stay current on digital trends and opportunities for 2060 Digital. Present digital offerings and strategies to prospective clients. Follow up with presented clients and close new business. Customize digital campaigns based on the client's need and budget. Track digital sales revenue and pacing to annual goals with expectations of hitting and/or exceeding sales budgets. Track client's success with existing ...

Job ResponsibilitiesClearly understand and be able to communicate all the capabilities of the Digital sales department. Receive completed RFP's (request for proposals) and IO's (insertion orders) from sales and DBS and correctly input them properly with vendors and in dashboards. Relationship and trust building with our advertisers, along with client knowledge. Work with DBS and Digital Strategy Manager on execution of campaigns. Gather and proof all materials. Work with all parties until ...